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Monday, June 27, 2005

5 Ways To Increase The Content On Your Website

1. Create a tour of your product or services. Show people how to do business with you. Tell people why your product is important. Help people to discover the magic with your services.

2. Add a resource section. Provide links to helpful sites related to your industry, and describe why your readers need these services. Go beyond a name and a link. Include a few paragraphs describing why someone should click over and use this resource.

3. Add articles. Write an article related to your industry. Provide detailed information that's useful to the reader. Make sure you put a paragraph inviting people to copy and paste your article into their ezine or website.

4. Add testimonials. People love reading quotes from other people. And if you use audio, place audio testimonials on your pages. Include names, links to websites, and business names for more recognition and believability.

5. Add case studies. Who are your favorite clients? Ask them if you can market their business for them on your website. (What business would say no?!) Then write up a case study showing how you helped your client, and what your help has done for their business. Include photos, graphics, stories and quotes - anything to make your case study exciting and readable!

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