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Tuesday, May 02, 2006

How To Use The Da Vinci Code In Your Marketing

So what's all the buzz about the Da Vinci Code?

If you've seen the trailers for the movie, you know its about to be released to the theaters. It's a high profile movie, sparked with a little bit of controversy over the book and the author.

And marketers are loving it. Have you been to Da Vinci Quest on Google? They are currently running a contest where you have to solve challengin puzzles over a 24 day period - with winners winning prizes like trips and electronics.

And even online authors, writers, bloggers and business owners are creating their own forms of Da Vinci Code quests.

Why?

It's all about 'What's Happening?" Using current events will make your ideas top news. And get you more attention.

Lori

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